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2026 Marketing Trends for Vancouver Brands | Kipling Media

In 2026, Vancouver brands are no longer discovered in just one place, they are found through a messy mix of Google searches, TikTok and Instagram feeds, AI recommendations, and real-world exposure. For a creative, full-scale marketing agency like Kipling Media, this “Search Everywhere” reality is reshaping how we build brands,...

PR 101: Creative Storytelling Pitches & How To Write A Press Release For An Event

Press release preparation is essential to corporate communications. They can help you generate brand awareness, improve SEO, shape public perception of your company, and share news about business developments. To get your story featured, you need a press release that is timely and targeted. It must also relate to the...

TikTok: Understanding The Most Popular Social Media Platform In 2022

Haven’t you heard? Launched in its present form in 2018, TikTok joined the ranks of social media giants in record time. It had about one billion active monthly users worldwide by Sept. 2021. The 2022 marketing report predicted TikTok would break three billion downloads worldwide, with users spending $3 billion...

Writing 101: Creating Your First Blog to Market Your Brand

Want some tips to help write your first blog post? You’re not alone. Honing your writing skills takes practice and persistence; it’s one of those things that you can never truly ‘master.’ The ultimate goal – whether you’re a blogger, a persuasive writer, an email marketer, or want to be...

Bridging the gap between SEO & IT

As a Creative Marketing Agency, we work on all kinds of projects, and they come to us at a lot of different stages. One of the most common issues we see is when IT projects come to us almost complete but have not implemented a basic Search Engine Optimization (SEO)...

3 Marketing Lessons From Westworld

HBO has been on the forefront of storytelling and television for the past two decades. Their newest show, Westworld inspired by Michael Cricton’s 70’s movie, is a big-budget, star-studded, special-effects-driven series that has all the elements to make it a huge success. However, beneath the entertainment there are many great...

How To Overcome the Top 3 Challenges Facing Small Businesses

It's that time of year to start thinking about your business plan. What do you wish to accomplish? How are you going to expand your endeavours? Wasp Barcode Technologies, an American firm, recently surveyed more than 1,000 small businesses and produced a report showing some interesting challenges that many small...

Gamify Your Content Marketing Strategy

If we use the analogy of the product life cycle, content marketing is now past the early adopters' stage and into the early majority. So many companies are using content marketing to engage and attract customers. But most companies don't have the resources to use an effective long-term content marketing...

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