Small Business Marketing

Today, we are proud and humbled to announce that Clutch.co has featured Kipling Media on its platform. Clutch.co is a review website whose primary purpose is to help people locate the best service provider to help them achieve their business objectives. Kipling Media is a full-scale digital marketing agency that helps develop...

Unless you are a professional marketer, it can be hard to know where to spend your marketing dollars. You have to rely on a marketing expert to guide you, but how do you know if what they are selling is snakes oil or not. The reality is that many marketers...

Marketing has become a complicated endeavor. The two major platforms we have to reach your customers online are Facebook and Google – and it seems like you need a degree in both to be able to operate their marketing software. Add to the fact the interfaces seem to always changing...

Search Engine Optimization (SEO) is an ongoing task for all businesses; however, most people miss that SEO strategy can be different for dynamic or CMS-driven sites than static websites. Dynamic websites use templates pulling content from a database, whereas every page exists as a file on a server on static...

It's that time of year to start thinking about your business plan. What do you wish to accomplish? How are you going to expand your endeavours? Wasp Barcode Technologies, an American firm, recently surveyed more than 1,000 small businesses and produced a report showing some interesting challenges that many small...

Do you remember that scene in Hunger Games when Katniss practices hitting the target with a bow and arrow? The evil Capital Oversees aren't even paying attention to her until she hits an apple out of a boar's mouth. Her defiance silences everybody in the room. Wouldn't it be great...

WordPress.org is by far the most popular open source tool available, covering 26% of the web. There is approximately 76.5 million WordPress.com blogs, and so there are more and more hackers trying to hack it. WordPress is pretty good with security but not bulletproof. Let's take some simple steps to...

There are so many new updates to Instagram it’s hard to keep track. Facebook, which owns Instagram, seems to be rolling them out rapidly. I guess when you are THE original social site, implementing changes quickly isn’t that difficult. There are a couple of recent changes that will have a...