Strategy. Execution. Evaluation. Performance.
At Kipling, it's all about the people and communities behind the brands we work with. We don't like to limit ourselves to one stream of marketing. We're looking to exceed goals, shake up industries, and sustain that performance. Our ability to fuse our creative ideas with winning strategies separates us from the pack. But, we aren't just digital marketers, graphic designers, or website developers. We are creative problem-solvers who will work to create a solution that fits your needs.
Performance MarketingWhether you need help with your product launch, improving your SEO, or creating compelling content, our passion for performance fuels us to create dynamic strategies, becoming your ultimate driver of results. Our performance team includes experience in media buy, digital marketing, social media, and SEO strategy.
DevelopmentOur developers will build you a purposeful site with custom integrations, ready to handle a million clicks a day. We can build e-commerce stores, redesign your existing setup, or simply make it more efficient through UX/UI development. We develop our sites from the first line of code for scalability and performance. Whatever you envision for your site, we can make it a reality.
DesignOur graphic designers create a visual representation of how the ecommerce website will look. They take into account the user experience so that customers are guided through the process of understanding what the site sells, finding what they want, adding it to the cart, and completing their purchase in a secure and smooth way.
ProductionThe content you produce is paramount to your brand's image. As passionate storytellers, we know how to weave a compelling narrative into visual art that resonates with people. We can see projects from pre-production through to the final product. Our versatile team can adapt to any industry, product, or service to execute your concept to perfection.
Who Is Kipling?
In our infancy, we at Kipling set out to do one thing in our journey through the wild world of marketing; to keep learning new things every day. Not only do we enjoy getting uncomfortable, but we thrive in it. Our innate curiosity and inquisitive nature allow us to step outside the box and look at different problems differently. While our strategies are constantly changing, the process remains the same: It's all about evaluating, executing, and performing. We won't promise to move mountains, but we can certainly climb them. We credit our successes to the broad range of experience and versatility our team brings to the table. When you work with Kipling, you welcome a group of hungry & motivated people who push the needle as a part of your team.
‘Tis The Season
The Vancouver Christmas Market was a wholly unique challenge. We acclimatized to the fast-paced nature of event marketing on a tight timeline, having only three months to prepare, organize, and execute our ideas and campaigns. The result? Cohesive multi-channel marketing, PR, and event management strategies leading to the Market's most successful year to date.View Project
Want to learn about all things marketing? Check out our blog for the inside scoop on the latest advertising trends.
June 8, 2022 - Instagram
In the post-COVID era, people and brands are seeking an opportunity to turn a meaningful new leaf, and it looks like Instagram is the latest member of the visual refresh club.
The last time Instagram visually rebranded was in 2016 when it changed its iconic polaroid logo to its now well-known pink gradient logo.
The 2022 update features three significant changes to the platform’s architecture:
- A vibrant update to its gradient motif via 3D modelling.
- The introduction of a brand-new typeface, Instagram Sans.
- A seamless, full-bleed layout that places community and content before anything else.
May 16, 2022 - Advertising
Imagine a perfect world where marketers have unlimited access to customer data across all devices, countries and ecosystems. They have a crystal-clear view of their customers, preferences, and exactly where they are in the buying journey. It sounds nice, doesn’t it?
Today, the unfortunate reality of marketing data privacy is not so simple; developing global privacy laws, changing consumer expectations, and new company policies are making customers harder to describe, actions harder to track and data more expensive.
This has put immense pressure on marketers and companies, forcing them to seek out creative ways around this newfound obstacle.
May 11, 2022 - advertisements
The last couple of years have been rough on everyone and changed basically everything. A lot has changed since our last look at this subject in 2018. Now more than ever, it’s hard to grab an audience’s attention—and nearly impossible to keep it. People are working harder, rushing around faster, and dealing with a lot more than before. But even so, there are slivers of genius that break through the clamour of daily life and remind us just how special advertising can be. Here’s our take on the best Canadian advertising campaigns in 2021.